PPC Protect Tool Review: The New Way of Click Fraud Protection
Machine learning and AI technology are almost the same. Everyone likes to say that we use it because it is a necessary part of the technology of the 21st Century. Is it truly? Since my husband is a software developer when I see a product with the fancy slogan: “We use […]Read all
The Benefits of a Well-Set Frequency Cap
In my previous article, I investigated how many impressions are enough so that display ad campaigns can avoid annoying users. Today I’m going to share with you the benefits of the well-set frequency cap in programmatic advertising. I discovered a great piece about the best practices of frequency capping on […]Read all
Frequency Cap: How Many Impressions are Enough?
I bet you’re familiar with those annoying ads that follow you around when you’re browsing or appear repeatedly when you are watching your favorite online TV show. It is annoying to be stalked by an advertisement. When you surf the internet and you end up seeing the same display ad […]Read all
Canva, More Than Just a Banner Tool
I have been using Flexitive banner creation software for a long time. So, today I thought of trying a new banner creation software that is very popular nowadays, known as ”Canva”. As you might know, I have reviewed several banner tools. I can call it a series now. So, let […]Read all