AI and Social Media Updates: Unlocking New Opportunities in Advertising
In this article, we will discuss the latest updates of AI and social media and how they are opening doors to new opportunities in advertising.
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How Marketers Should Rethink Digital Ad Channels, Based On Our Forecast Data
The big picture: Total media ad spending in the US will pass the $350 billion mark this year, but growth is slow at just 3.8%, according to our forecast. “That is not great compared to almost anything in recent memory; however, there is a U-shape to this line,” our analyst Ethan […]
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Best Practices for Marketers to Scale Ads Everywhere
This article will discuss the best practices that can help marketers scale ads everywhere.
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Biggest Social Media Updates from Q4 2022
This article will discuss the latest social media updates of Q4 in 2022 – you shouldn’t miss it!
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How Is the 1-second Attention Span of Gen Zs Important for Marketers?
In this article, we will discuss the importance of the 1-second attention span of Gen Zs for marketers.
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Biggest Consumer Behavior Trend That Will Shape Retail In 2023
This article will discuss the biggest consumer behavior trends that will define retail in the upcoming year, 2023.
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The Perception of the Advertising and PR Industry Plunged from the Public Eye
This article will discuss the general public’s perception of the advertising and PR industry and how it has degraded to a new low this year.
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What Areas do Marketers Think Will Be Most Important Over the Next 2 Years?
This article will discuss the two areas marketers think will be the most important for their success in the coming years.
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What Are the Barriers in the Way of Creative Marketing Output?
This article will discuss the roadblocks marketers face from generating more creative marketing output.
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What Do Consumers and Marketers Think About Personalized Marketing?
In this article, we will discuss consumers’ expectations from marketers and brands that receive tailored content according to their preferences and interests.
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Top Influencer Marketing Trends In 2022
This article will discuss the recent changes and trends of influencer marketing in 2022 to get insight into how it will change the digital world.
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