This Week in Digital Advertising Data (June 12, 2020): Programmatic Spending Up 14% in May

Some highlights from this week:

  • The programmatic giant MediaMath cut 8% of its staff, and the remaining employees are getting a 10% pay cut.
  • Programmatic spending has started to rebound in May. MediaRadar says that digital ad spending declined 9% YOY in May, which is an improvement as compared to the 34% YOY drop in March. Pubmatic says that programmatic ad spend rose 14% in May compared to April.
  • On one day, Joe Biden spent $1.6 million just on Facebook ads last Thursday–yes, just on one day.
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