Business

Why Investing In Data Is Important for Successful Digital Ad Investments

This article will discuss why third-party data is important to make marketers’ digital investments successful.

How Marketers Can Bloom Despite Continuous Changes?

In this article, we will discuss how marketers can tackle the current changes and still manage to grow their businesses.

What Marketers Think About the Economy and How They Will React to Market Uncertainty

This article will talk about the different opinions marketing leaders have about the economy and market developments and how these things will affect their marketing plans.

The Perception of the Advertising and PR Industry Plunged from the Public Eye

This article will discuss the general public's perception of the advertising and PR industry and how it has degraded to a new low this year.

How Has the Meaning of Premium Content Changed During These Years?

In this article, we will discuss what premium content looks like in today's world.

What’s the Future of Meta After Ad Revenue Keeps Falling?

In this article, we will discuss the future of Meta after the major decline in ad revenue.

What Areas do Marketers Think Will Be Most Important Over the Next 2 Years?

This article will discuss the two areas marketers think will be the most important for their success in the coming years.

How Are the Demands of the Emerging Audience Reshaping the Digital Industry?

This article will discuss how the emerging audience's changing demands and behaviors will affect the digital industry and culture and what action plans companies must have to tackle the situation.

2022 Germany Digital Ad Spending Trends and Statistics

This article will discuss the statistics and trends of digital ad spending in different industries of Germany this year.

US Travel Industry Digital Ad Spending in 2022

In this article, we will discuss how US travel industry digital ad spending is booming in 2022 despite the economic downfall.

How Meta’s Losses Are Going to Affect the Metaverse

In this article, we will discuss how Meta's losses will lead to the costly risk of the metaverse.