Twitter’s Relevance in the Elon Musk Era: Is It Dying?
This article will discuss the relevance of Twitter in the Elon Musk Era and how it is impacting advertisers and brands.
Read more: Twitter’s Relevance in the Elon Musk Era: Is It Dying?
This Week In Digital Advertising Data (April 21st 2023)
Let’s see what this week’s numbers say about online advertising, shall we?
Read more: This Week In Digital Advertising Data (April 21st 2023)
What Makes a Digital Display Ad Fail?
In this article, we will examine the factors contributing to the failure of digital display ads using a famous example of a digital display ad that fell short on its performance.
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How Facebook and Instagram’s Recent Issues are Impacting Agencies’ Confidence
In this article, we will discuss the statistics and reasons why agencies’ confidence in the efficacy of Facebook and Instagram is decreasing.
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This Week In Digital Advertising Data (April 14th 2023)
Let’s see what this week’s numbers say about online advertising, shall we?
Read more: This Week In Digital Advertising Data (April 14th 2023)
Understanding the Importance of Context in Advertising and Consumers’ Preferences
This article will discuss the importance of contextually relevant ads and consumers’ preferences.
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A Detailed Analysis of a Gym Ad
This article will critically discuss a digital ad to highlight its positive and negative aspects and some additional considerations to make an ad successful.
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Potential TikTok Ban: Where Would Advertisers and Users Go?
In this article, we will discuss the switch that users and advertisers will make after TikTok disappears.
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This Week In Digital Advertising Data (March 31st 2023)
Let’s see what this week’s numbers say about online advertising, shall we?
Read more: This Week In Digital Advertising Data (March 31st 2023)
Why Is It Not the Right Time for Google and YouTube to Drift Apart?
This article will discuss the current market positions of both Google and YouTube to show why it is not an appropriate time for them to drift apart.
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Analysis of a Click-Worthy Display Ad
In this article, we will have a detailed discussion of a click-worthy social display ad.
Read more: Analysis of a Click-Worthy Display Ad