Let’s see what this week’s numbers say about Digital Advertising, shall we?
- As noted by eMarketer, 60% of users between 18 and 25 years old use Ad blockers in their laptops, while only 18% use them in their smartphones.
- According to Marketing Charts survey, 38% of global consumers consider advertising an important source of information regarding brand trusting. Morover, 70% of the intervieweds say they’d rarely or never buy something they’ve seen people they don’t know using on social media.
- AdEchanger’s article states that 64% of Audiomack’s users chose to have the App tracking their activity in order to target them for certain Ads.
- According to AdExchanger’s report, Digital Advertising revenue will grow by 33% in 2021, and account for 57% of all advertising in the United States.