Display Ad Reviews

Analysis of an Effective Instagram Display Ad

The use of display ads has been increasing worldwide as it can target more than 90% of online traffic. Since people tend to spend a lot of time on the internet visiting social media networks and browsing multiple sites, they are highly likely to make online purchases. A lot of marketers have started using display ads to boost their sales immediately. When it comes to buying and selling online, Instagram is the second platform that is being used the most by people. The ads on Instagram prove to be the most effective as they help grab the attention of the visitors.

How to Step Up Google Ads around Holidays or Events?

Holiday traffic is unpredictable. When your target audience is searching for a specific product or service during holidays or events, make sure you are there to offer your best deal. You can catch the holiday wave by setting up your Google ads campaign accordingly. However, make sure that you follow the trusted tips to boost your sales.

When A Display Ad Is Almost Perfect

Even though we come across scores of display ads every day, it isn’t very often that we sit back and analyze them. Here, we’ve attempted to dissect what makes a good display ad, which is more enjoyable than you’d think!

What Can Make You Click the Ad?

It is quite obvious that the Google display ad business has been flourishing for the past few years. While visiting different websites online, you will get to see multiple ads relevant to your search history, location, and a lot of other factors. Google knows what people like and it has done a great job of using this knowledge to make its ads very effective. It knows how to look at search history and base its ads on users' interests, which is why it can push products at just the right time.  

What Makes a Successful Google Display Ad?

Google display network (GDN) has become the largest advertising network available on the Internet today. There cannot be even a single person who doesn’t see various types of google display ads on the Internet unless he/she has been living under a rock for ages. A few days back, I also started noticing the increase in the number of Google ads I see on websites. The question that came into my mind was “What type of Google display ad usually grabs the attention of the people?”

Display Ad Analysis: The Makings Of A Good Display Ad

Since we spend hours upon hours together on the internet every single day, it makes sense that we come across dozens of display ads. In most cases, we tend to ignore what a display ad is trying to tell us simply by scrolling past it. This doesn’t mean that the ad in question isn’t particularly interesting or attention-grabbing; it’s just that we collectively suffer from something known as banner blindness which inhibits our ability to view ads online.

Ad Analysis: Where A Display Ad Can Go Wrong

So the other day I was on a popular entertainment website (who doesn't love the odd piece of celebrity gossip now and then?) and I found myself falling straight into a whirlpool of Display Ads. Ever noticed how these sites tend to have many more display ads than most other sites do? Well, considering they receive a great amount of traffic from bored people like me, it's not surprising that various companies decide to place their ads on these sites.

Ad Review: What Makes A Good Display Ad

Today let’s talk about what makes a good Display Ad. However, sometimes, to go forward, we must first take a step back. In other words, to understand what makes a good display ad, it may be imperative to first understand what doesn’t…..or how about we understand both simultaneously?

Ad Analysis: When A Display Ad Is Less Than Perfect

The other day I was scrolling very productively through Instagram (okay, you got me, I was wasting time)... Well, whatever the reason, I was on Instagram and decided to look through some stories when I came across this ad.

Ad Review: When A Display Ad Doesn’t Get It Right

Since I spend hours upon hours on the internet every day (which one of us doesn't?), it's not often that I notice the Display Ads that I come across online. After all, there are several of these ads on each page we visit online and it could drive us up the wall if we were to register every single one of them. The worst of these ads are those that flash and change as you’re staring at them.

Ad Review: Analysing An Ineffective Ad

Over the past year, I may have viewed more Display Ads than I have in the years since I started actively using the internet. I come across so many ads a day in and day out that I initially believed I was tuning these out subconsciously and only focusing on the content I wanted to view (Ad Fatigue much?), both for work and for entertainment purposes. However, with time I've realized that this isn't true at all – I've been registering each ad I come across and have slowly developed a critical eye for these.