YouTube’s Success with Short-Form Videos
YouTube introduced Shorts 2 years ago to encourage creators to craft catchy content for viewers. While this seemed like a great idea, it came with its own set of challenges. Nevertheless, it came with its fair share of success too. Read here to learn more!Read all
Do Marketers Always Get What They Pay For?
The Gannett scandal made a sizable dent in the trust marketers have in online publications. But, it doesn’t mean auditing and independent research doesn’t deserve the trust of marketers. Here, we’ll further explore the importance of these services for marketers.Read all
Ad Reviews: How A Display Ad Hits (Nearly) All The Right Notes
It’s not always easy to find a display ad that’s both intriguing and effective at putting its point across. Since we found one such ad today, we decided to review it for you here. Happy reading!Read all