Ad Platforms

Potential TikTok Ban: Where Would Advertisers and Users Go?

In this article, we will discuss the switch that users and advertisers will make after TikTok disappears.

Why Is It Not the Right Time for Google and YouTube to Drift Apart?

This article will discuss the current market positions of both Google and YouTube to show why it is not an appropriate time for them to drift apart.

TikTok Strikes Up the Addiction Among the Gen X and Millennials

In this article, we will discuss the audience’s growing addiction to TikTok, which surprisingly hasn’t only affected Gen Z but also millennials and Gen X.

The Outcome of Social Media In 2023

This article will discuss the changes that 2023 will bring to social media.

Will Media Agencies Increase Their YouTube Investments This Year?

This article will discuss the expectations of investments by media agencies in YouTube for 2023.

Which Digital Platforms Will Marketers Prefer to Invest In This Year?

This article will discuss the digital platforms marketers will consider for investment this year.

Why Is Meta Limiting Targeted Ads for Teenagers?

In this article, I'll discuss the new regulations of Meta that tend to limit ads which target teens on Instagram, Facebook, etc.

What Are the Recent Social Media Trends of 2023? Will TikTok Take Netflix’s Crown?

This article will discuss the new trends in social media and how TikTok will win against other platforms in 2023.

Apple’s Future as an Advertising Player in 2023

This article will discuss how Apple will become the most impactful advertising player in 2023.

How Has the US Social Network Ad Spend Forecast Changed?

This article will discuss how social network ad spending is decreasing unexpectedly, and the recent stats show tremendous changes that will surprise you.

The Importance of LinkedIn’s New Ad Products to Marketers

This article will talk about the new marketing offerings of LinkedIn to help marketers in multiple ways.